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DKE – Ured MEDIA Hrvatske sudjelovat će na Regionalnom forumu Kreativne Europe, koji će se održati 30. i 31. ožujka 2026. u hotelu Crowne Plaza u Podgorici, Crna Gora. Forum organizira Ministarstvo kulture i medija Crne Gore u suradnji s Filmskim centrom Crne Gore, a okupit će predstavnike Deskova Kreativne Europe iz cijele regije, filmske profesionalce, institucije i stručnjake iz audiovizualnog i kulturnog sektora.
Dvodnevni program obuhvatit će niz panela i sesija posvećenih ključnim temama europske kulturne i audiovizualne politike — od mehanizama suradnje u okviru programa Kreativna Europa, kreativnih industrija i kulturne održivosti, primjene umjetne inteligencije u kreativnom sektoru te digitalizacije kulturne baštine, do regionalnih perspektiva filmskih festivala i primjera uspješnih projekata financiranih kroz Kreativnu Europu.
Martina Petrović, voditeljice DKE – Ureda MEDIA Hrvatske, 31. ožujka moderirat će panel 'MEDIA Success Stories II – The Importance of TV Series Development', s fokusom na pozive za korazvoj, mini-slate i inicijativu MEDIA deskova Series Rough Pitch – The Balkan Way (SRP-TBW).
Panel će rasvijetliti važnost ulaganja u razvoj televizijskih serija kao strateškog preduvjeta za međunarodnu konkurentnost europskih audiovizualnih projekata. U tom će kontekstu sudionici — Sara Stijović (dobitnica Balkan Way nagrade za projekt Pray For Us), Milena Džambasović (korazvoj i Balkan Way nagradom ovjenčani projekt Wool) te Dušan Kasalica (mini-slate) — iz prve ruke podijeliti iskustva prijave na MEDIA pozive i realizacije projekata uz potporu Kreativne Europe MEDIA.
Martina Petrović predstavit će i ključne instrumente Kreativne Europe MEDIA namijenjene razvoju TV serija, s posebnim naglaskom na pozive za korazvoj i mini-slate, koji producentima iz zemalja niiskog audiovizualnog kapaciteta — kakva je i Hrvatska — omogućuju pristup europskim koprodukcijskim partnerstvima i tržištima. Istaknut će i inicijativu Series Rough Pitch – The Balkan Way, koju zajednički organiziraju MEDIA deskovi iz regije, a koja je u pet izdanja postala prepoznatljiva platforma za razvoj i promicanje regionalnih serijskih projekata na europskoj razini.
Više informacija: Regionalni forum Kreativne Europe 2026.
The Creative Europe Desk – MEDIA Office Croatia will participate in the Regional Creative Europe Forum, to be held on 30 and 31 March 2026 at the Hotel Crowne Plaza in Podgorica, Montenegro. The forum is organised by the Ministry of Culture and Media of Montenegro in collaboration with the Film Centre of Montenegro, and will bring together Creative Europe Desk representatives from across the region, film professionals, institutions and experts from the audiovisual and cultural sector.
The two-day programme will feature a series of panels and sessions addressing key themes in European cultural and audiovisual policy — from cooperation mechanisms within the Creative Europe programme, creative industries and cultural sustainability, the use of artificial intelligence in the creative sector and the digitisation of cultural heritage, to regional perspectives on film festivals and success stories of projects funded through Creative Europe.
Of particular note is the participation of Martina Petrović, Head of the Creative Europe Desk – MEDIA Office Croatia, who will moderate the panel 'MEDIA Success Stories II – The Importance of TV Series Development' on 31 March, with a focus on co-development and mini-slate calls and the MEDIA Desks' initiative Series Rough Pitch – The Balkan Way (SRP-TBW).
The panel will highlight the importance of investing in TV series development as a strategic prerequisite for the international competitiveness of European audiovisual projects. The panellists — Sara Stijović (Balkan Way award winner for the project Pray For Us), Milena Džambasović (co-development and Balkan Way award-winning project Wool) and Dušan Kasalica (mini-slate) — will share first-hand experiences of applying to MEDIA calls and developing projects with the support of Creative Europe MEDIA.
Martina Petrović will also present the key Creative Europe MEDIA instruments supporting TV series development, with particular emphasis on the co-development and mini-slate calls, which enable producers from low audiovisual capacity countries — such as Croatia — to access European co-production partnerships and markets. She will also highlight the Series Rough Pitch – The Balkan Way initiative, co-organised by MEDIA Desks from the region, which across five editions has grown into a recognised platform for developing and promoting regional TV series projects at a European level.
More information: Regional Creative Europe Forum 2026
